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No.07/MRU/Market Study/2008
23.2.08
To All Members of the Council
Sub: Market Study on Romania and Ukraine
Dear Member,
I am happy to inform that the Council has prepared an in-depth Market study in respect of Romania and Ukraine– Import Potential for India ’s export of leather and leather products.
This exercise was undertaken by engaging the services of M/s.Totem Communication, Romania , a renowned Market Research Agency in Romania.
The Market Study Report is mainly focused towards “Market Access” and the scope of the Market Study is as under:
- General economic indicators, population, port facilities, trade regulations,
documentation system, marketing system, transportation, business travel,
communication, key contacts like addresses of Embassies, Chamber/Trade
Associations, import promotion offices etc.
- Size of the market for leather footwear, leather garments & leather
accessories
- Growth of import of leather footwear, leather garments & leather accessories
and domestic production of these product categories in the last 5 years
- Growing demand for leather footwear, leather garments and leather
accessories (handbags, wallets, belts, gloves etc)
- Popular brands among these products and the percentage of branded
and individual products that comprise the country’s import
- Distribution channels, tariff and regulatory norms that affect trade
specific to leather industry, import duty rates etc.
- Trade specific barriers and other issues concerning import of leather
& leather products from India into these markets
- Major players in domestic markets.
- Market strategies for penetrating the Romanian and Ukraine market
We believe that this market study report will be very useful to the Member
exporters in fine-tuning their manufacturing and market promotional strategies
for further enhancing their exports to Romania and Ukraine markets.
The Council has priced the market study report at Rs.5000/- per country.
Each country report is available in CD format. Interested members
are requested to contact the Council’s Head Office for obtaining the CD
in respect of these market study reports.
Best Regards,
Dr.K. Elangovan
Executive Director |
